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Introducing UreGrip 3360 DTM

Introducing UreGrip 3360 DTM

UreGrip 3360 is the next generation of direct-to-metal finishes. It offers outstanding durability and weathering characteristics. In addition, it’s formulated to resist mold and mildew. UreGrip 3360 may also be used as a topcoat with an inorganic zinc epoxy primer system for maximum corrosion protection in the most severe industrial environments.

UreGrip 3360 is recommended for applications where high-gloss, low-VOC, increased production and long-term performance are desired.

Where to Use?

UreGrip 3360 DTM should lead the pack when it comes to a one coat solutions for fabricators, OEM’s and even maintenance painters looking for an solution that has a 2 hour pot life and 2-3 hour dry-to-handle times.  

This coating can displace an  epoxy and polyurethane systems in one coat or may appeal to owners who would like to lower their shops VOC emission rates.

Why Use Polyaspartic?

The fast dry, high-gloss, low temp drying capability in one coat along with 2-4 hour dry to handle times.  This technology allows for same day turn-arounds that could have taken 2-3 days with traditional systems.  For cold weather application this coating can dramatically extend the painting season as lab testing has proven curing in sub-freezing conditions. 

Features: 

– This material has a rapid tint capability (RTS) and can be tinted with commonly available 844 tints systems.  

– Excellent color and gloss retention

– High Gloss Finish > 90+ @ 60 Degrees 

– Very good chemical resistance

– VOC Compliant for shop use < 250 g/l 

Pricing: How does UreGrip 3360 DTM Stack Up?  

Product Competitor 

Cost per gallon* 

Solids/gallon 

Cost/sq.ft./mil 

USC UreGrip 3360 DTM

 $xxx.xx

86%

 $0.07

SW Envirolastic 840 DTM

 $xxx.xx

77%

 $0.08

International 4500

 $xxx.xx

56%

 $0.11

Traditional Epoxy/Urethane 

Epoxy  

 $xx.xx

80%

 $0.04

Polyurethane 

 $xx.xx

56%

 $0.08

Contact US Coatings for pricing. 

Click here to view the product release

Author Archive

Introducing UreGrip 3360 DTM

High solids coatings: A visual breakdown

There’s a lot of talk about high solids coatings among industrial coatings professionals these days. But outside of the circle of experts (and sometimes even within it), the concept can be a little fuzzy. Here’s a visual breakdown that hopefully simplifies main principals at work when we refer to high, or even 100 percent, solids coatings.

Click on the graphic to expand.

Author Archive

Introducing UreGrip 3360 DTM

Supporting independent sales reps

The privilege of the nimble coatings manufacturer

From the desk of Mike Reed, General Manager at US Coatings

I’ve talked before about the importance of independent sales reps to our operation. I’ve argued that coatings sales reps have entered an age of under appreciation at large coatings companies. They’re often micromanaged, not allowed to unleash the full potential of their professional networks and their compensation often doesn’t represent the true value they bring to their companies.

Higher commissions are one way that coatings manufacturers can address this issue. But that’s not the only strategy, and perhaps not even the most important one when it comes to assisting independent sales reps to be effective salespeople. After all, commissions occur less and less frequently the tougher it is to make the sale. First and foremost, coatings companies need to focus on supporting their reps however they can.

Taking sales support company-wide

Selling industrial coatings is a job that’s easier with a committed support team behind you. At US Coatings, we like to say that everyone in the company fills a sales support function. Sales, along with the quality of our products, are what keep us in business after all. So for us, it only makes sense to throw all of our resources behind the talented people that make sales happen.

Another thing that makes selling easier? Having exactly what the customer wants. That’s simply beyond the capabilities of some massive coatings manufacturers. They have poured time and resources into getting juggernaut product lines moving full steam ahead, and tweaking them to meet a single customer’s needs is the equivalent of turning a freighter around at sea to recover a crewmember’s lost hat. It simply can’t be justified from the standpoint of time and revenue.

More nimble coatings companies can still manage this, though. Custom coatings formulations are still a possibility for customers that would be forced to settle for an off-the-shelf solution with a global coatings giant. Take a customer that requires samples before making a bulk purchase, for example. Those might take a large manufacturer months to ship, if they’re willing to customize a product at all. But a coatings manufacturer who has a designated, small-batch specialist that’s used to working with a sales rep to address unique customer needs, these small orders can be churned out within a matter of days. This leads to happier customers that are more ready to make deals.

When the sales and manufacturing arms of a company are collaborating to isolate product performance factors important to a buyer, to efficiently deliver on customer needs, and to do so quickly and reliably, then sales representatives are empowered by the full weight of the operation they belong to.

Management, it goes without saying, is also a critical source of support. Sales reps need to feel that it’s okay to take their skills to the markets they’re most familiar with and to leverage the contacts they’ve generated over years of experience in sales. Too often, management assigns sales reps to arbitrary territories or product categories that don’t reflect their skills and experience.

This is the level of support that independent coatings sales reps should expect from their organizations. It’s the best way to maximize both sales and the talents that each individual brings to his or her job. Unfortunately, it’s becoming more and more of a rarity for global coatings giants to provide it. And that may just end up benefiting the rest of us.

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